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December 5, 2010 by  
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Sams Teach Yourself Facebook in 10 Minutes

January 13, 2010 by  
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Sams Teach Yourself Facebook in 10 Minutes offers straightforward, practical answers

when you need fast results. By working through 10-minute lessons, you’ll learn everything you

need to know to quickly and easily get up to speed with Facebook.

Tips point out shortcuts and solutions

Cautions help you avoid common pitfalls

Notes provide additional information

 

10 minutes is all you need to learn how to…

n    Start a new account and build a profile page

n    Connect with friends, coworkers, and family members

n    Post status updates, comments, and view news feeds

n    Communicate through Wall posts, messages, and live chat

n    Create a blog with Facebook notes

n    Share photos, videos, and favorite links

n    Add applications to enhance your Facebook experience

n    Share a hobby or interest using Facebook groups

n    Keep track of upcoming events and happenings

n    Create a professional Page for a business or organization

n    Keep connected with Facebook through your mobile device

n    Control your privacy settings and keep your information safe

 

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Essential Facebook Development Build Successful Applications for the

January 13, 2010 by  
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“What sets this title apart is the authors’ deep insight of how to leverage the Facebook API to create wildly successful applications. They even provide instructions of how to a/b test, track, and analyze metrics to increase the exposure and engagement of your applications. Their knowledge is practical and after putting their techniques to use, my applications have achieved better results.”

–Joseph Annuzzi, Jr., App Architect, PeerDynamic.com

 

With more than 250 million active users, Facebook is the world’s #1 social networking platform. But developing successful Facebook applications presents unique challenges, both technical and nontechnical. Now, two of the world’s most experienced Facebook developers show you exactly how to meet those challenges. Essential Facebook Development offers insider guidance and up-to-the-minute best practices for the entire application lifecycle: design, coding, testing, distribution, post-launch monitoring, metrics, and even application marketing.

 

Using extensive real-world examples, John Maver and Cappy Popp reveal why some Facebook applications succeed brilliantly while others fail. Next, they walk through building a complete application using every major component of the Facebook platform. Maver and Popp thoroughly cover Facebook’s most important new features, including Facebook Connect, and provide extensive information available nowhere else–from measuring application success to monetization. Coverage includes

 

  • Thorough introductions to Facebook’s current architecture, integration points, and development technologies
  • Discussion of successful Facebook applications–and what makes them successful
  • What every developer must know about Facebook’s Terms of Service
  • Creating an effective application infrastructure
  • Creating canvas pages with FBML and IFrames
  • Adding support for profiles, application tabs, and messaging
  • Incorporating JavaScript into Facebook applications with FBJS
  • Integrating Facebook into external sites with Facebook Connect and the Facebook JavaScript Client Library
  • Debugging techniques for Facebook applications
  • Spreading, monitoring, and tuning applications

 

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Facebook API Developers Guide Firstpress

January 13, 2010 by  
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The Facebook API allows web developers to create Facebook applications and access Facebook data from other applications. Facebook API Developers Guide covers the use and implementation of the Facebook API—what the key features are and how you can access them. You will learn, through practical examples, the main features of the Facebook API including an introduction to the API–specific languages FQL and FBML. These examples are further supported by the introduction of other technologies like language libraries, relational database management systems, and XML.

  • Covers all key features of the Facebook API
  • Explains the API languages FQL and FBML
  • Teaches by example, with useful code and tips you can use in your own applications


What you’ll learn

  • Provides “real” language description of the API that’s easy to understand
  • Presents multiple API examples that you can use in your own projects
  • Fills holes in the official documentation
  • Demonstrates integration with other technologies
  • Illustrates how adoption of social–technical behavior shapes technology design
  • Shows that Facebook development is fun!


Who is this book for?

This book is for web developers wanting to learn how to leverage the API in their own applications or how to create bespoke applications in Facebook. It will also appeal to Facebook users who are interested in using the API to develop their own programs. The code in the book is aimed at the beginner–to–intermediate level, so you don’t need to be a pro to use it, but some programming or web development experience is recommended.

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Developing Facebook Platform Applications with Rails Pragmatic Programmers

January 13, 2010 by  
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Developing Facebook Platform Applications with Rails leads you through the steps necessary to build your first application. You’ll get hands-on experience with Facebook technologies such as FBML and FQL, and master messaging and news feeds.

You’ll do more than just study the Facebook API-you’ll get practical tips from an experienced Facebook developer. We’ll cover advanced techniques such as AJAX and asynchronous messaging, and you’ll see how to slash development time with facebooker, the leading Ruby library for Facebook Platform development.

Together, we’ll build Karate Poke, a real Facebook Platform application, from configuration to deployment. You’ll get deep into Facebook requests right off the bat. From there, you’ll build the core of Karate Poke and then get a detailed look at the Facebook canvas and social features. We’ll finish by looking at advanced features and tips for handling millions of users.

Developing for the Facebook Platform can seem like a different world at first. Developing Facebook Platform Applications with Rails is your tour guide.

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Facebook Fanatic Explode Your Popularity Secure Your Privacy

January 13, 2010 by  
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Make your face royalty on Facebook. Get insanely popular. Buzz a band or book. Zoom a political career or film. Secure privacy in every area. With over 30 million users Facebook is one of the world’s largest social networking sites and it has been making major changes. Are you wondering about all those new Facebook applications? Feel lost and overwhelmed? Concerned about privacy? Don’t be! Facebook Fanatic is a guide on all areas of Facebook. Dominate it instead of being just part of it. Find out how to get crazy popular. Read how to secure your privacy in every area. Got a band? Learn over 70 ways to buzz a band on Facebook. Are you a filmmaker, politician or author? Launch your career to 30 million potential customers. Here are a few of the topics covered: Popularity Tips and Tricks to Make You Facebook Royalty; Secret HTML; The Coolest New Facebook Applications; Show Multiple Videos on Your Profile at One Time; Poking and Prodding, Oh My; Rock the Facebook Vote; Make Money with Facebook Marketplace; Be a Blog Hog; Climbing the Wall; Go Underground on Facebook with Little Used Privacy Settings; Make Money Off Your Videos; Over 70 Ways to Buzz Your Band; 55 Ways for Authors to Buzz Their Book; 60 Ways to Get Films and Shorts Recognized; and 40 Ways to Zoom a Political Campaign. more info

The Facebook Marketing Bible The Guide To Marketing

January 13, 2010 by  
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A large and growing portion of some of the most valuable demographics are spending more of their time and attention on Facebook and less on other channels and media. Not only are US college students and teenagers fully engaged in Facebook, but adults, professionals, and people from around the world now constitute a substantial portion of the Facebook userbase as well. However, most marketers lack a comprehensive understanding of the vast array of explicit and implicit marketing channels Facebook offers – most of which are viral. My goal here is to provide an introduction to what’s possible on Facebook to the spectrum of marketers from brand advertisers to volunteer grassroots evangelists. The Facebook Marketing Bible contains three detailed sections: Tools for Guerilla Marketers, Tools for Advertisers, and Tools for Application Developers. Each part outlines the best available channels and strategies for reaching your audience inside Facebook. Find more: www.insidefacebook.com more info

Ophelia Joined the Group Maidens Who Don’t Float

January 12, 2010 by  
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In the bestselling tradition of Stuff White People Like and I Can Has Cheezburger?, the next online humor sensation makes the leap to book form

When humorist Sarah Schmelling transformed Hamlet into a Facebook news feed, it launched the next big humor trend-Facebook lit. This hilarious book is the first to bring more than fifty authors and stories from classic literature back to life and online. Schmelling uses the conventions of social networking-profile pages, status updates, news feeds, and applications-to retell everything from The Odyssey to The Adventures of Huckleberry Finn to Lolita.

Every day 150 million active users of Facebook log on to reconnect with old classmates, add pictures, share quizzes, and post news stories, notes, and videos. In Schmelling-s network, Satan and Beelzebub connect using the fiend finder, Don Quixote vows vengeance against Superpoke, Jane Eyre listens to Jay-Z-s -Hard-Knock Life- on repeat, Ernest Hemingway completes the -Are you a real man?- quiz, and Oedipus works on his family tree.

A loving spoof of the most-trafficked social networking website in the world and a playful game of literary who-s who, Ophelia Joined the Group Maidens Who Don-t Float will have book lovers and Facebook addicts alike twittering with joy.

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Facebook Marketing For Dummies

January 12, 2010 by  
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Discover how to leverage the power of the Facebook community to achieve your business marketing goals

Facebook boasts an extremely devoted user base, with more than 65 billion page visits per month. With Facebook, an organization can market and promote their brand, products, or services via the network’s built-in components of profile pages, polls, community building, advertising, word-of-mouth marketing, and business applications. This insightful resource focuses on the strategies, tactics, and techniques necessary to lead your organization into the world of Facebook marketing.

Packed with vital real-world case studies, the book serves as a must-have guide for the most reliable, responsible, and ethical business and marketing practices with Facebook.

  • A helpful reference that discusses essential strategies, tactics, and techniques for excelling in the world of Facebook marketing
  • Examines setting up a business profile page, hosting an event on Facebook, and tracking your return-on-investment
  • Shares strategies for successful Facebook advertising campaigns
  • Demonstrates how to create widgets and Facebook applications

Face it: this essential book contains everything you need to know for your foray into Facebook marketing. more info

Inside Facebook Life Work and Visions of Greatness

January 12, 2010 by  
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As an early engineer, I was on the inside during Facebook’s explosive growth. In Inside Facebook, I’ll give you the scoop on the company as it became the premiere online environment for U.S. college students, including how and by whom the products were made, how you can use them best, views on what makes social networks so valuable, and where the industry is headed. You, too, can achieve startup success and attain your greatest dream; I hope to inspire you toward fulfilling your potential.

Love the book. It captures the ethos of the place and a substantial degree of the vision and drive which is a secret to success.
-David Kopp, Sr. Director, Community at Yahoo!

Inside Facebook is a compelling look inside at a fascinating moment. It’s a riveting read. Karel may be an Engineer, but after reading Inside Facebook you’ll see he’s a great storyteller. I couldn’t get myself to stop reading and wanting more.
-Ariel McNichol, CEO of mEgo.

I love the style. It’s made for college students, like Facebook. Karel takes you into the personalities and minds behind Facebook. A must read for young entrepreneurs, and anyone into online social networking.
-Mohammad Naqvi, UCR, creator of Facebook Notifier at fbQuick.com more info

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